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Beyond Blooms: One Florists Touching Faith Journey

A florist is one of the most beautifully, creative professions, so of course it can be used for the glory of God.

Valerie Crisostomo has always had a love of flowers and recently she has been able to merge her love for flowers with her love of God.

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Valerie’s background started in lodging and events. She is an event planner by trade and studied hospitality at The Dedman School of Hospitality at Florida State University. After graduation, she relocated to Atlanta and began a vibrant career in hospitality working at the St. Regis Atlanta. In the years following, she  worked for a few event planning firms and ultimately assumed the Event Director position at The Hotel Clermont while simultaneously working as the lead designer and event planner at her company, One Soul Events. 


During the pandemic, she began seeking out community in the floral industry and sought out florists who looked like her which led to her starting Black Girl Florists. BGF is an organization whose goal is to support and celebrate Black women in floristry.

The Faithful Journey of a Florist

In this episode we covered…
  • When Valerie came to know Jesus for herself
  • What led to her becoming an event planner and eventually a florist
  • When flowers and operating as a florist became a focus for her
  • How she knew she was good at being a florist
  • Trusting God in your business
  • The role her faith plays in her business
  • How she ensures her business and other responsibilities don’t overshadow her time with God

Want More?

If you enjoyed this episode about this florist and her faith journey, then you may also enjoy the episode of the show about the fear of success and how it hinders purpose or this episode detailing what to expect when operating in your purpose.

Resources Mentioned

Connect with Guest

You can connect with Valerie on her


Instagram: @valerie.crisostomo

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Disclaimer: If you happen to purchase anything I recommend in this or any of my communications, it’s likely I’ll receive some kind of affiliate compensation. Still, I only recommend things that I truly believe in and have personally experienced. If you ever have an issue with anything I recommend, please let me know. My goal is to help you thrive in your purpose. — Pavielle

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